Gerber Life Grow-Up® Plan

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Start here. It's easy!

Complete this form and we'll customize a Grow-Up® Plan just for you:

Your State *
Child's Age *
Child's Gender *

* Indicates required field

Grow-Up® Plan Benefits

Get $5,000 to $50,000 of life insurance coverage

  • Parents, grandparents and permanent legal guardians may apply when children are 14 days to 14 years old.*

  • Lock in a child-size premium that will never increase.

Build cash value and get double the coverage

  • As long as premiums are paid, your Grow-Up® Plan accumulates cash value.

  • Coverage doubles during age 18 automatically.

Guaranteed coverage for life

  • Your child takes over the policy at age 21.

  • Option to keep the policy as an adult and increase coverage at our standard adult rate for your child's age at the time.

  • Guaranteed insurability as an adult, regardless of future health or occupation.

* If your child is between 15 and 17, please check out our Young Adult Plan

Learn More About Life Insurance

Why Do I Need Life Insurance?

There are many reasons why having life insurance coverage is a good idea. We provide the details so that you can make the decision.

How Much Life Insurance Do I Need?

This article can help you decide how much life insurance your family needs.

Types of Life Insurance

All life insurance policies are not created equal. Understand how the different types of life insurance work.

Gerber Life Grow-Up® Plan FAQs

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What kind of insurance does the Grow-Up® Plan provide?

The Grow-Up® Plan is a whole life insurance policy for a child that builds cash value. You are the policy owner until your child reaches age 21. At that time, he or she becomes the policy owner.

Is my child required to buy additional life insurance?

No. Your child’s whole life insurance continues as long as premiums are paid. As an adult, your child is guaranteed the option to buy additional life insurance protection at our standard age-based rates.

Can Gerber Life cancel my child’s Grow-Up® Plan coverage?

Once coverage begins, and as long as the premiums are paid, Gerber Life cannot cancel the Grow-Up® Plan for any reason. Only you (or your child at age 21) can cancel coverage.

Start Now!

1. Apply Today

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Our simple application only takes minutes to complete.

2. Tell Us About Your Child

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Answer a few questions about your child.

3. Enter Your Contact Information

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Provide a few details about yourself and your application is done!