¹Based on $3.70 a month for $5,000 in coverage for a child less than a year old in the State of DE as of March 2026. (with automatic deduction from a checking or savings account).
The Grow-Up® Plan is a whole life insurance policy for children that helps provide protection for their lifetime, as long as premiums are paid. And it can build cash value for their future, all with a locked-in childhood rate that will never increase. As an adult, your child is guaranteed the option to purchase additional coverage at standard adult rates, regardless of their future health or occupation.¹
Learn more with this .
¹Guaranteed future coverage is through the Guaranteed Purchase Option Rider included on all standard-issue policies.
With no increase to premiums
Accumulates over time
As little as pennies a day¹
Lifetime of protection regardless of health or occupation
A whole life insurance policy for kids can give your loved ones a financial head start toward the future you want for them.
Give them a
lifetime of protection
Lock in a childhood
premium rate
Provide them with a
financial head start
Guarantees the option for
more coverage as an adult¹
¹Guaranteed future coverage is through the Guaranteed Purchase Option Rider included on all standard-issue policies.
See how the Grow-Up® Plan compares to other Gerber Life products.
Issued by Gerber Life Insurance Company
Whole life insurance for kids that can grow with them
offered through Fabric by Gerber Life1
An account to help your kids achieve their future dreams
Issued by Western-Southern Life Assurance Company
Life insurance for a set period of time
We're family focused, making it easier for you to achieve your financial goals and protect your loved ones.
Easy online quote and application process with less hassle and jargon
Solutions that help your family achieve their goals
Knowledgeable customer support when you need it
