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Whole Life Insurance Basics

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So, what is whole life insurance?

A whole life insurance policy provides coverage for your whole life as long as you pay your premiums. This differs from term life insurance, which is typically a lower cost, but only provides coverage for a set number of years. A whole life policy builds cash value over time, and it pays out money (a death benefit) to your loved ones if you pass away.

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Why choose whole life insurance?

Whole life insurance has many benefits. It’s a good choice if you want:

  • Lifelong financial protection as long as premiums are paid
  • To leave an inheritance or legacy to your loved ones
  • A policy that builds cash value over time
  • To cover final expenses

Here’s the scoop on our Family Plan Whole Life Insurance

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Lifelong coverage that’s right for you1

  • $50,000 to $1,000,000 in available coverage – pick what best fits your needs and budget.2
  • Choose coverage for just yourself or include your spouse and/or kids, all on the same policy.

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Cash value can help provide a safety net

  • After the initial policy years, a small amount of your premium payments goes toward your cash value, building over time.
  • The longer you have the policy, the more cash value builds.
  • If a need arises and as long as premiums are paid, you can borrow against the cash value or turn in your policy for the available cash value, giving you a financial safety net.3

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Hassle-free coverage

  • Easy online application (or by phone if you prefer) – you can get coverage in minutes.
  • One policy can cover you and other family members.
  • Your monthly rate is locked in and will never increase.
  • Up to $1,000,000 in whole life coverage without a medical exam, for eligible applicants.4

1 As long as premiums are paid.

2 For applicants age 56 or older, maximum coverage amount is $500,000.

3 Policy loan interest rate is 8%. Loans may impact cash value and death benefit.

4 For applicants age 56 or older, a medical exam may be required for coverage amounts greater than $100,000.

Call 866-503-4480866-503-4480 for more information

Mon-Fri 8am-7pm ET

Want more information on our Whole Life plans?

Send us your name and email, and we’ll get in touch to help answer your questions.
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How to Buy Whole Life Insurance

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1

Get a free quote

Answer a few questions to get your free quote. Not sure how much you need? No worries: We can help you figure it out.

2

Get coverage and peace of mind today

Apply online or call us – you could be covered in just minutes!

3

Save time and money

Enrolling in automatic payments means up to 17% off your premium. Set it, forget it and enjoy the savings!

Adult Whole Life Insurance Questions

  • One of the key benefits of whole life insurance is having life insurance coverage for your lifetime. Whole life insurance also builds cash value over time, which can help provide extra financial security if needed. You can borrow against the cash value in your policy (8% interest rate applies and outstanding loans will reduce your cash value and death benefit) or if you were to terminate your policy, you would receive the accumulated cash value.

  • Whole life insurance provides permanent life insurance coverage for your entire life (as long as you pay your monthly premiums). Whole life policies also build cash value over time. By comparison, term life insurance offers protection for only a specified period of time (generally 10, 20 or 30 years) and does not build cash value, but as a result the premiums are lower.

  • After the initial policy years, each time that you pay your premium, the insurance company sets aside a small amount which builds up over time as the policy’s cash value. The longer you hold the policy, the more cash value the policy builds. If a need arises, and as long as premiums are paid, you could borrow against the available cash value*, providing a financial safety net. You can turn in the policy, ending your coverage and receiving the available cash value.

    *Policy loan interest rate is 8%. Loans may impact cash value and death benefit.

  • No, the amount you pay when your coverage starts is the same amount that you’ll pay throughout the life of your Family Plan Whole Life policy. The sooner you apply, the lower your lifetime premium rate, since premiums are based on your age when your policy starts.

  • The premium (or cost) you pay for whole life insurance depends on a number of factors: how much coverage you get, your age, gender and health, for example. Get a free quote here.

Family Plan Whole Life policies are available to adults 18-80.

Policy Form ICC19-GLWL
Policy Form Series GLWL-19

Product not available in NY, CA, FL, SC, SD.

Benefit amounts are subject to Gerber Life overinsurance limits. A Buyer's Guide to Life Insurance and a Policy Summary are sent with all policies. You can get them without applying for insurance by writing to us.

Applicant must be a citizen or perma­nent legal resident of the United States residing in the U.S. Gerber Life Insur­ance will not issue insurance for any proposed insured when a Power of Attor­ney or Guardianship exists on the pro­posed insured, except legal guardians of children.

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