Gerber Life Grow-Up® Plan

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Start here. It's easy!

Complete this form and we'll customize a Grow-Up® Plan just for you:

Your State *
Child's Age *
Child's Gender *

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Grow-Up® Plan Benefits

Get $5,000 to $50,000 of life insurance coverage

  • Parents, grandparents and permanent legal guardians may apply when children are 14 days to 14 years old.*

  • Lock in an affordable premium that will never increase.

Build cash value and get double the coverage

  • As long as premiums are paid, your Grow-Up® Plan accumulates cash value.

  • Coverage doubles during age 18 automatically - a $10,000 policy becomes $20,000 - with no increase in cost.

Guaranteed coverage for life

  • Lifelong insurance protection as an adult, regardless of future health or occupation.

  • Option to keep the policy as an adult and can purchase additional coverage, at our standard adult rates, regardless of future health or occupation.

* If your child is between 15 and 17, please check out our Young Adult Plan

Learn More About Life Insurance for Children

Why Do Kids Need Life Insurance?

Parents have enough to worry about. See how a children’s whole life insurance policy can bring more peace of mind.

Gain Cash Value with the Grow-Up® Plan

The Gerber Life Grow-Up® Plan is an ideal way to plan for your child’s future.

Questions About Life Insurance

Considering life insurance? Make sure to get answers to these important questions before you buy a policy.

Gerber Life Grow-Up® Plan FAQs

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What kind of insurance does the Grow-Up® Plan provide?

The Grow-Up® Plan is a whole life insurance policy for a child that builds cash value. You are the policy owner until your child reaches age 21. At that time, he or she becomes the policy owner.

Is my child required to buy additional life insurance?

No. Your child’s whole life insurance continues as long as premiums are paid. As an adult, your child is guaranteed the option to buy additional life insurance protection at our standard age-based rates.

Can Gerber Life cancel my child’s Grow-Up® Plan coverage?

Once coverage begins, and as long as the premiums are paid, Gerber Life cannot cancel the Grow-Up® Plan for any reason. Only you (or your child at age 21) can cancel coverage.

Gerber Life Grow-Up® Plan Reviews

Read reviews of the Grow-Up® Plan directly from the people who know it the best: our customers!

Start Now!

1. Apply Today

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Our simple application only takes minutes to complete.

2. Tell Us About Your Child

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Answer a few questions about your child.

3. Enter Your Contact Information

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Provide a few details about yourself and your application is done!